The Laundress Soft Focus Luxury Laundry Detergent, Long-Lasting White Santal Fragrance up to 7 Days of Scent, BioRadiance Enzyme Technology, Keep Clothes Vibrant for Longer, USDA Biobased, 15 Loads
Price: $26.00
(as of May 02, 2026 23:28:24 UTC – Details)
The Highest Concentration of Mood-rich Fine Fragrance and Cutting-Edge BioRadiance Technology.
Soft Focus laundry fragrance moves like a whisper – gentle, elusive, yet unforgettable. Exude cool confidence and let your desires drift into view. Grounding Australian sandalwood emerges through a fog of marine mist, while crisp cedarwood and cardamom mingle with creamy ambrette seed and orris root for a smooth landing. Set the tone and allow the rest to unfold. Although it’s laundry detergent, it belongs in your fragrance collection: Wear it as the base for layering scent or in place of your eau de parfum or cologne.
Crafted with a concentrated blend of bio-based surfactants, a triple enzyme complex, and a cutting edge Bio-Radiance Technology, this formula takes on stains such as wine, coffee, pasta sauce, and oils with ease and keeps laundry looking beautiful and vibrant. Optimized for cold water and HE machines, its creamy and thick low-sudsing efficiency delivers up to 15 washes per bottle. Suitable for all washable fabrics, from cotton sheets to delicate synthetics. For a complete fabric care experience, explore our specialty fabric care formulas for cashmere, delicates, wool, and silks.
The Laundress redefines fragrance as a daily ritual, transforming the ordinary into something sensual, poetic, and deeply personal. Each scent in the Indulgent Collection is crafted with perfumery-level complexity, designed to evoke memory, mood, and identity – woven into fabric and space
Product Dimensions : 2.45 x 2.45 x 8.21 inches; 1.18 Pounds
Item model number : DTSFS16001
Date First Available : August 22, 2025
Manufacturer : The Laundress
ASIN : B0FNDXQGNM
Best Sellers Rank: #6,535 in Health & Household (See Top 100 in Health & Household) #72 in Liquid Laundry Detergent
Customer Reviews: 4.4 4.4 out of 5 stars (618) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
New Way to Wear Fragrance: Discover the artistry of perfumery woven into fabric care. A liquid laundry detergent that belongs in your fragrance collection. Every garment is left impeccably clean, sumptuously soft, and cloaked in a long-lasting fragrance that lingers with refined elegance for up to 7 days.
Cutting-edge BioRadiance Technology: A meticulously crafted advanced enzyme blend laundry wash that keeps fabrics, clothes, lingerie, bedding, towels and delicates radiant and beautiful for longer. A laundry soap that helps maintain fabric strength, reduce pilling, prevent dullness and enhance vibrancy.
Grounding White Santal Laundry Fragrance: A discerning, quietly confident fragrance that inspires a feeling of centeredness and helps the day flow with ease. TOP notes: grounding Australian Sandalwood and Marine Mist, HEART notes: crisp Cedarwood and Cardamom. BASE notes: creamy Ambrette seed and Orris root.
Complex Laundry Freshness: Exude cool confidence and let your desires drift into view with Soft Focus liquid detergent. Grounding Australian sandalwood emerges through a fog of marine mist, while crisp cedarwood and cardamom mingle with creamy ambrette seed and orris root for a smooth landing.
A New Ritual in Fabric Care: Experience The Indulgent Collection with three perfumer-crafted detergent fragrance moods designed for layering or in place of eau de parfum or cologne. Laundry becomes a ritual of refinement, an indulgent gesture that transforms the everyday into the extraordinary.
